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This is pretty long, so I'll spoiler it.
Think about it. Sure, games like 3D World are good, but compare them to the big Mario titles of the past, like 64, Sunshine, and both Galaxy games. They simply had much more content and each level had more secrets, multiple missions, NPCs with dialogue, etc. Now it's more of "race to the finish" without as much exploration outside finding the stamps and green stars. 64 alone had more creativity with missions that required a puzzle to be solved instead of straightforward "follow the path and get to the end."
That's not to mention the spinoffs, like Mario Kart and Paper Mario. Mario Kart is still an excellent series, and MK8 is still an excellent game, but open your eyes, people. Visually it is amazing, a truly beautiful game. But it has less content than previous entries in the series. MKTV is great, but what about battle-exclusive stages? Modes like Bob-Omb Blast? Fan-favorite characters like Diddy Kong, Bowser Jr., King Boo, and Birdo? Newcomers people wanted like E. Gadd, Toadsworth, Kamek, Fawful, Dixie Kong, and Hammer Bro, most of which would require new models rather than copy-paste models from NSMBU and simple edits of Peach and Baby Peach's models?
Don't even GET me started on Paper Mario. I'm a huge fanboy of the PM series and even I think the latest one is crap. New characters would be too much effort for them to think up, so Nintendo ordered the developers to be as lazy as possible with Sticker Star. Each game prior to this had 8 full-fledged chapters with colorful characters and a sub-plot in each. This one doesn't even have 8 chapters, but 6 cliched worlds (Grasslands, desert, forest, snowland, jungle, Bowserland, same old things you see in NSMB) with only a bunch of generic Toads and one Wiggler for your NPCs. Not to mention counting bosses, there are only 73 different enemies (your standard Bowser minions, no more); each of the first three installments had over 100 enemies, many of them exclusive to the Paper Mario series.
That's not to mention other series like Mario Party, which seems to be declining since it changed developers. Some subseries, like Mario & Luigi, are still doing fairly well. Aside from the "Bowser must always be the final boss of every Mario game" thing they set up for the Wii U/3DS era, that is.
That's not to mention the spinoffs, like Mario Kart and Paper Mario. Mario Kart is still an excellent series, and MK8 is still an excellent game, but open your eyes, people. Visually it is amazing, a truly beautiful game. But it has less content than previous entries in the series. MKTV is great, but what about battle-exclusive stages? Modes like Bob-Omb Blast? Fan-favorite characters like Diddy Kong, Bowser Jr., King Boo, and Birdo? Newcomers people wanted like E. Gadd, Toadsworth, Kamek, Fawful, Dixie Kong, and Hammer Bro, most of which would require new models rather than copy-paste models from NSMBU and simple edits of Peach and Baby Peach's models?
Don't even GET me started on Paper Mario. I'm a huge fanboy of the PM series and even I think the latest one is crap. New characters would be too much effort for them to think up, so Nintendo ordered the developers to be as lazy as possible with Sticker Star. Each game prior to this had 8 full-fledged chapters with colorful characters and a sub-plot in each. This one doesn't even have 8 chapters, but 6 cliched worlds (Grasslands, desert, forest, snowland, jungle, Bowserland, same old things you see in NSMB) with only a bunch of generic Toads and one Wiggler for your NPCs. Not to mention counting bosses, there are only 73 different enemies (your standard Bowser minions, no more); each of the first three installments had over 100 enemies, many of them exclusive to the Paper Mario series.
That's not to mention other series like Mario Party, which seems to be declining since it changed developers. Some subseries, like Mario & Luigi, are still doing fairly well. Aside from the "Bowser must always be the final boss of every Mario game" thing they set up for the Wii U/3DS era, that is.